During an impromptu meet with some founders, the conversation drifted towards digital marketing. One of the founders was talking excitedly…
How To Create a Great Intro Video for Your Business
You are all set to start your new business. Your logo is set, your theme is ready, your website is…
How The Right Typography Can Do Wonders For Your Design
“When typography is on point, words become images.” ― Shawn Lukas Choosing the right font for your project, be it…
Don’t Fear Failure-Taking Risks In Copywriting
At a client luncheon, not so long ago, the discussion somehow swayed to what the client’s key learning was with…
15 Share Triggers to Get More Social Shares on Your Blog
Does your content struggle to get social shares? Even if you get plenty of visitors to your website and have share…
Logo Design: Beyond Just a Pretty Face
“Design is the silent ambassador of your brand” – Paul Rand. In the present times, the race is to be…
Key Takeaways from a Developer Outreach Activity
We recently worked on sponsoring a conference on behalf of one of our clients. The sponsorship and presence at the…
8 Simple Tactics to Improve Your Website’s User Experience
Suppose, you have a website, a landing page, an e-commerce website, or just a blog. Either way, it has a…
How To Approach Content Marketing — An Introductory Guide
When it comes to your content marketing strategy, I bet you’re all just winging it, aren’t you? You have moments…
An Introduction to Developer Outreach Program
Reaching out to engineers as a specific user group has been in practice for sometime now. Traditionally more focussed towards…